LOGO +TYPE +ANIMATION

LOGO +TYPE +ANIMATION

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I created this animated GIF as the splash page for my site. The round design capitalizes on the fortuitous fact of my name being a palindrome. A circle is a powerful shape because of its connection to human and celestial bodies, and its basis for wheels and cogs, which create motion and progress. 


The colors I chose feel optimistic, appetizing, energizing, and warm, with a calm blue center suggesting creativity and depth. 

I made custom angular letters to complement the circle, and to appear as precise geometric shapes until they start dancing. There is delight in the simple surprise of letters coming to life through movement.

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organic-gradient-monogram-circleBLUE-OUTER.gif





Here is another logo splash I made but decided to table in favor of the round logo above.

This spinning initial had strong dimensionality and dynamism, but lacked in other features that were important to me: particularity and playfulness.